If you are not yet wary of the results of research carried out in academia being applied to real life, then I suggest you read books such as The Five Percent: Finding Solutions to Seemingly Impossible Conflicts and Psychology's Ghosts: The Crisis in the Profession and the Way Back. When I include science in my presentations, I always recommend that research be viewed as, at best, clues. Today here are some clues for you on setting of long-term goals.
News release from Vanderbilt University:
Get motivated and stay motivated: Eight keys for pursuing long-term goals
Setting a goal—and sticking to it—can be difficult for anyone. And whether you’re a scientist, business leader or Olympic athlete, when it comes to work goals, giving up is not an option because one’s career may depend on it. A new study co-authored by Vanderbilt management and sociology professor Bruce Barry examines how certain types of professionals sustain their motivation and enthusiasm over very long periods.
“People in contemporary economies seem to know that they should ‘think long term,’ when in fact they base their choices and behaviors primarily or even solely on short-term considerations,” wrote Barry, the Brownlee O. Currey Jr. Professor of Management at the Vanderbilt Owen Graduate School of Management in a forthcoming paper in the Journal of Organizational Behavior.
Barry and his co-author Thomas Bateman, of the University of Virginia’s McIntire School of Commerce, write that long-term thinking is especially hard in American businesses because businesses are often pressed toward short-term success, even if that impedes on long-term planning or goals.
Also the authors wrote that there isn’t much research out there to help business leaders with long-term goals. “The motivational psychology behind long-term pursuits is markedly understudied. We seek to begin filling that gap.”
Professionals who are able to sustain the long-term pursuit of their work goals begin by focusing on a



