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December 15, 2011


Emotions are more complex states (anger, hate, pity) which contain feelings and attitudes as well as sensations from pounding heart, drying mouth, tightening muscles, and churning viscera. This emotion will really affect the decision of the consumer in choosing a product.

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Swot's are a really great way to let you show exactly where you stand. It takes critical thinking skills to be able to create a SWOT that is informative and timely. I think one of the most important aspects of a SWOT is how accurate and timely it is. I would recommend conducting SWOT's quarterly so that you can stay ahead of the competition. As you pointed out a SWOT will do you no good unless you take action from it.

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